Can The Publish Academy Give You the Exact Resources, Steps & Coaching You Need to Build a Highly Profitable, Semi-Automated ‘Niche Publishing’ Business As Quickly As Possible?
(Click Play Below To Watch My Detailed Publish Academy Review)
Summary: Publish Academy is a training and coaching program developed by marketer Anik Singal. The ‘academy’ covers all the training, coaching, tools and resources needed to create a digital business online based around your passions and interests. The system focuses primarily on creating a digital product quickly, and then scaling up the business for higher growth and profit potential. The best part of the program is that it comes with full coaching, tools and community support to give members the best chance of generating significant revenue online.
In addition to my Publish Academy Review, I’m also including some helpful social media news articles as well:
Huge Milestone For Facebook: One Billion Users A Day
Facebook still manages to amaze and astound. While some of its antics can be annoying, Facebook has still managed to rack up a billion users each day. Many of the users are watching videos and this should send a strong signal to advertisers that Facebook is still one of the best places to advertise and how the new Publish Academy course is helping marketers live their passion.
Facebook is coming out with some exciting new features as well which will make it even more enticing to advertisers. Video chat is coming to Facebook messenger. People will be able to chat with their friends for free and this will increase and maintain the user base.
Facebook is even planning to implement a dislike button. Users have been asking for this for years, and it looks like it will become a reality very soon. Now, if you see something you don’t like, you can just hit the dislike button. Facebook is also planning some other new buttons but what they are is still under wraps for now and Publish Academy members can build campaigns around their interests.
Meanwhile, Facebook users continue to grow in all parts of the world. When Facebook hit the one billion mark it means that about 1 out of 7 people use Facebook on any given day. Pretty impressive!
If you are still on the fence about whether you want to advertise with Facebook or not, don’t wait too long to make your decision. You are missing out on potential revenue and new customers each day that you wait to act. Take advantage of Facebook’s amazing potential and advertise with them.
One billion users in one day is nothing to scoff at and no other site can match it. Imagine how many people will see your product or service when you advertise with them. There is huge potential and Facebook remains one of the best online advertising outlets around.
(scroll up to watch my Publish Academy Review video)
How To Handle Negative Tweets About Your Brand
Using social media platforms is a crucial part of the success of any modern business. Websites like Facebook and Twitter allow businesses to engage directly with current and potential customers. While there are many benefits to using social media, there are certainly some downsides, too. In most cases, anyone can post negative comments directed towards your brand or business. This can damage your reputation because it gives prospective customers a poor impression. This is particularly true when negative Tweets about your brand are posted. Fortunately, there are a couple of ways for you to handle negative Tweets about your brand and how the Publish Academy training course can help marketers just starting out develop their own digital business.
The best course of action is to respond to negative Tweets with polite and sincere concern. While this is an excellent first step, responding is not enough. Your responses should be followed up with actions to rectify the situation. For example, you may receive a negative Tweet from an unhappy customer regarding your product or service. Politely respond by asking the customer to contact the company directly to resolve the issue. Expressing sincere concern is the best way to ease tension between your brand and an unsatisfied customer. Additionally, you must follow through with any promises to resolve the issues. Remember that actions speak louder than words, especially in the business world.
If the situation cannot be amicably resolved, do not engage in any sort of arguing or disrespectful communication. Even if you have good intentions, you can come across as an untrustworthy or rude businessperson. If a negative Tweet is downright abusive or malicious, simply ignore it or report it through the proper channels. Additionally, you can block accounts that write excessive amounts of abusive or harassing Tweets. If you are simply dealing with an unhappy customer, follow the tips mentioned above to positively resolve the situation.
(watch my Publish Academy Review video by going to the top of this page)
Cookie “Black Friday” Instagram Users With Facebook Custom Audiences
Facebook is currently one of the hottest platforms for pay per click marketing. Facebook ads are likely to become even more compelling with the recent addition of the ability to target Instagram users using Facebook data and how the new Publish Academy course is changing the way marketers approach digital publishing.
In the middle of August, the Facebook ads platform instituted the change by allowing people to target website click and mobile install campaigns within Instagram. Facebook acquired Instagram for $1 billion in 2012, and this appears to be one of the realizations of many synergies that were used to justify the transaction. The great benefit of this combination is that one can utilize the unmatched user database of Facebook to specifically target certain users on the visually appealing platform of Instagram. The combination should lead to exciting returns on investment for those who are early adopters.
In order to take advantage of this feature, simply go into the Facebook ads manager and create a new clicks to website campaign. Fill out the targeting and bidding data as you would with any Facebook ad. When you scroll to the bottom under the display options, you will see a prominent notice announcing “New! Show Your Ads on Instagram.” Slightly below this you will see the typical options of Newsfeed, Mobile Newsfeed, and Right Hand Column. At the bottom, a new option of Instagram has been added. Simply click on that button if it is not already selected by default to begin showing your ads on Instagram.
This can be quite a profitable way to invest in ads. For example, you could enter in a custom audience targeting “Black Friday” sales and be able to serve your products to only those people actively looking for Black Friday sales. This is one way of getting super targeted, super cheap costs per clicks.
(see my exclusive Publish Academy review, found at the top of this page)
Facebook Is Testing New Immersive Mobile Ads
Always on the lookout for new ways to make money and to engage users, Facebook is testing a new type of advertisement on mobile devices. These immersive mobile ads differ from traditional ads in a number of different ways and how Anik’s Publish Academy training is becoming an industry leading program.
At first glance, they look the same as a traditional sponsored ad in the news feed. However, when users tap on them they open up into a full-screen version of the ad that is fully interactive. Companies who choose to advertise with this method can incorporate images, videos, text and other content to create almost a miniature version of their website that people can interact with.
In essence, it is almost like the brand can create a second website for themselves that is completely contained within the Facebook environment. The main advantage of this is that it will load faster for Facebook users than visiting the company’s actual site. However, it still allows for brands to connect on a deep level with potential customers, helping to build brand recognition and create connections.
The ads are currently being tested with several different retailers. As of now, they are only available on the Facebook app for iPads and iPhones. If they are successful, however, chances are they will be expanded to other apps as well and Publish Academy users will be able to quickly launch their digital publishing venture.
During the testing phase, Facebook does not plan to share performance metrics. They are, however, focusing on learning which ad combinations work best for certain types of businesses. For instance, they are interested in learning whether a retailer will get a better response by using primarily video content or by using images and text.
Understanding the types of content that users interact with can help companies make the most of their advertisements to drive as much engagement as possible. It will be interesting to see how these ads continue to develop.
(check out my in-depth Publish Academy review)
Facebook Is Testing Tweaks In the Design For Brand Pages
Using Facebook to get the word out about products has become increasingly common for many businesses. The ability to generate viral targeted traffic has made this one of the most profitable marketing investments over the last few years. Facebook has been making some changes to its layout to help businesses better connect with users and how Anik’s Publish Academy training course is creating a lot of excitement in the industry.
Many of these changes are just now being rolled out. As a result, you might not see them on your pages yet. The design changes are quite subtle. For example, the “Sign Up” button has become much more prominent with a blue background and a significantly larger width. This is the button that most businesses will want people to hit the most to engage in their business, so this change should help businesses to gain more subscribers. At the same time the “Like” and “Share” buttons that used to share equal visual real estate with the “Sign Up” button have been moved lower off the cover image.
The profile picture for the page has also been made smaller so it does not stand out as much against the profile cover image. It is also not overlapping with the white space beneath the cover art. This has allowed Facebook to move the tabs over to be flush with the left edge, right under the profile picture. At the same time, the page name and category appear slightly smaller without the hard bold typeface and Publish Academy members will have a complete guide to help them along the way.
These changes should not negatively impact any page owners unless they have incorporated the quirks of the design into their imaging. Coca Cola, for example, now has a misaligned cover photo since it had attempted to place the left end of its “Happiness” as going right into the profile picture bottle. For most Facebook page owners, this will not be an issue, and they will likely receive better interaction from visitors due to the prominent call to action button.
(you can watch my detailed Publish Academy review video by scrolling to the top of this page)
Instagram Expands Ad Options To Cater To Businesses Of All Sizes
Up until recently, many people questioned Facebook’s high-dollar purchase of Instagram. However, now that new advertising options are being rolled out on Instagram, it is clear to see that it was a smart investment for the social media giant and how the Publish Academy course is helping marketers listen to their passions.
The changes in Instagram’s advertising are designed to help businesses of all sizes precisely target their ads to interested buyers. The ads take advantage of Facebook’s existing advertising structure, making it easy for businesses both large and small to create highly targeted ads in a variety of different formats that connect brands with interested buyers.
In the past, advertisers on Instagram were limited to traditional square images. However, with the recent changes, new ad options are available. For instance, companies can now post traditional landscape-format ads, which can allow them to leverage advertising campaigns that they have already created for other venues.
Likewise, while advertisers were once limited to 15 second videos, they can now post advertisements that are as long as 30 seconds. Again, this allows them to use the same videos that they use on other advertising platforms without needing to make any changes to alter the length or content and Publish Academy users should also pay attention to these facts as well.
Another new feature are marquee ads that allow advertisers to make important announcements. This premium product is ideal for event such as major product launches or movie debuts.
While all of this is great news for advertisers, hopefully the Instagram community will also benefit from the changes. Although many users are opposed to increased advertising, chances are users will adapt to it in no time at all. They may even find the content of the advertisements to be useful and engaging if they give it a chance.
Hopefully these new upgrades and advancements in Instagram’s advertising system will allow more businesses to get the word out about their products and services in a fun, creative way that doesn’t cost a fortune.
(Scroll up to watch my Comprehensive Publish Academy Review & PREMIUM ‘Business Building’ Bonus Package)